Vector vs raster (and why it matters)
A vector file (AI, EPS, SVG, PDF) is built from math, so it scales from a hat patch to a back print with zero quality loss - it’s the ideal for logos. A raster file (PNG, JPG) is built from pixels and only looks sharp at its native size. A high-resolution PNG is fine for most prints; a tiny image saved off a website is not.
Resolution & size
Aim for 300 DPI at the real print size. The most common mistake is sending a small image that looks fine on screen but prints blurry at 10″ wide. When in doubt, send the biggest, cleanest version you have - or a vector, which has no resolution limit.
Transparent backgrounds & colors
Send art on a transparent background (a PNG with no white box) so the print isn’t sitting in a rectangle. On color: screen printing is priced per ink color, so fewer colors keep it economical; DTF prints unlimited colors at one price, so full-color and gradients are no problem there. Not sure which method fits? See screen print vs DTF.
What each method needs
- Screen printing: clean art with defined colors; simpler color counts print cheapest.
- Embroidery: bold, legible, few colors - we digitize it into a stitch file.
- DTF: high-resolution full-color art on a transparent background; gradients and photos welcome.
Don’t have perfect files? Send what you’ve got and note it - a real person reviews every order and helps get the art right before anything prints or charges.
Ready to upload?
Drop your art onto a real blank and see it placed - we’ll review the file before you’re charged.